Partner Tech Europe and Warrify:
Together for an innovative trade future
Hamburg, Aug 23, 2024 – Partner Tech Europe brings RetailForce and Warrify together. By integrating the Warrify solution, the two companies offer a solution that brings numerous benefits for both retailers and end customers.
Innovative solutions for end customers and retailers
With Warrify, end customers have the opportunity to access their receipts and warranties digitally and conveniently at any time. At the same time, they receive relevant product recommendations and exclusive coupons with a simple click. Denis Christesen, Managing Director of Partner Tech Europe, says: “The partnership with Warrify marks a significant step into the digital future of trade. We create added value for retailers and end customers alike by making important information accessible to them at any time and addressing them with personalized offers at the same time.”
For retailers, Warrify offers the chance to make sales data accessible across the company and use it efficiently. The platform enables direct communication of personalized marketing content to customers via interactive purchase receipts. Enzo Duit, founder of Warrify, emphasizes: “With RetailForce and Partner Tech at our side, our solution can reach more retailers and end customers. Our joint vision is to create a seamless and personal shopping experience through smart technologies that benefit both retailers and customers.”
Easy access to sales data and effective customer loyalty
By integrating RetailForce and Warrify via a single interface, retailers can exploit the full potential of their sales data. This enables a standardized use that goes far beyond fiscalization. The outstanding features include:
- Customer activation in the store: Linking shopping baskets with anonymous customer IDs and creating a direct communication channel to the customers’ smartphones.
- Interactive receipts: personalized marketing content that is sent directly to customers via digital receipts.
- Anonymous wallets: Whitelabel wallets for Google & Apple that link purchases without registration and download and reach customers via push notification.
So all the benefits of a customer card, only that the end customers do not have to load an app or register extra
These solutions offer retailers a powerful tool to easily define and place marketing-relevant content, making the digital receipt a valuable lead magnet.
Data protection and user-friendliness in focus
Data protection plays a central role in the development of our solutions. Data processing is done completely anonymously and according to the principle of data minimization. This ensures that no sensitive customer data is stored and privacy is maintained. Christesen adds: “The protection of customer data is our top priority. Our solutions are designed to respect the privacy of users while still offering effective marketing opportunities.”
Status of implementation and future prospects
The technical implementation by RetailForce is already completed. This partnership paves the way for a data-driven trade, where anonymous IDs can be used via digital channels to target customers without complicated registration processes. “We are convinced that our technologies will revolutionize trade by enabling a deeper customer loyalty and more efficient use of sales data,” says Duit.
A look into the future of the market shows that advanced data usage does not require cumbersome registration forms or countless apps. Instead, we rely on anonymous IDs that can be used more effectively via digital channels. This development towards a data-driven trade across the company is shaped by our vision of “Open Retail”, which we implement together with Warrify.
About Partner Tech Europe
As a member of the Taiwan-based QISDA Group, Partner Tech Europe is the leading developer and manufacturer of kiosk terminals, mobile solutions, POS peripherals, digital signage and mobile solutions in the areas of self-service, checkout, banking and retail in Europe. In addition to Germany, Partner Tech is strongly represented with its own subsidiaries or participations in Slovenia, Great Britain, Poland, Spain, France, Austria, Serbia, Lithuania and Uruguay.
Für mehr Informationen:
Partner Tech Europe Unternehmen & Produkte: www.partner-tech.eu
Pressekontakt Partner Tech:
Birger Allais
Partner Tech Europe GmbH
Beim Umspannwerk 10, 22844 Norderstedt, Germany
Phone: +49 (0)40 450 635-0 E-Mail: info@partner-tech.eu